Definitive Guide to Direct & Interactive Marketing: How to Select, Reach & Retain the Right Customers

Friday, January 15th, 2010

Product DescriptionWe’ve all been on the receiving end of bad direct marketing. It’s a waste of time and money and alienates more customers than it wins. Good direct marketing, on the other hand, is a totally different story. Some companies are so good at it that they manage to repeatedly target the right customers. Their [...]

Off the shelf: Jessops purchases 20-store Photo Factory chain, expanding its reach in Scotland and Northern Ireland. : . . . – Connecting the Imaging Communities

Wednesday, January 13th, 2010

Product DescriptionThis digital document is an article from PMA Magazine – Connecting the Imaging Communities, published by Thomson Gale on January 1, 2007. The length of the article is 1433 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your [...]

A new focus: as the Hispanic population in the United States grows, companies customize their marketing materials to reach those consumers. : An article from: Photo Marketing

Tuesday, January 12th, 2010

Product DescriptionThis digital document is an article from Photo Marketing, published by Photo Marketing Association International on June 1, 2003. The length of the article is 1565 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon. com Digital [...]

The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly

Tuesday, January 12th, 2010

ISBN13: 9780470379288 Condition: NEW Notes: Brand New from Publisher. No Remainder Mark. Product DescriptionFor marketers, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business [...]