So, not so long ago I get called into my boss’ office and I get the hook. Little did they know I was already planning my Corporate America escape a couple of months prior. But still, this blind-sided me and suddenly, I had to figure out a cheap MLM lead generation strategy to finally build a profitable and successful MLM home based business. If you relate to this in any way, read on. It just might save your bank account, among other things.
MLM lead generation isn’t hard. But, profitable MLM lead generation-well that’s another story. The key phrase “MLM lead generation” returns just shy of 5,000,000 results in Google as of this writing. That’s a lot of competition for anyone trying break into internet-based network marketing and generate MLM leads online. But that number is more bark than bite. The truth is that you can absolutely swipe your fair share of free targeted MLM traffic if you stick to the following cost effective MLM lead generation formulas.
Social media is the Wild West of network marketing and MLM lead generation. And that’s no exaggeration. When it comes to generating MLM leads, social media is wide open, folks. In fact, several savvy marketers are pulling in multiple six-figure incomes in record time just by harnessing this ridiculously effective but uncharted channel.
Look, the fact is that when it comes to MLM Lead Generation, attraction marketing and social media are like fine wine and a good complementary cheese. The social media platform allows the principles of attraction marketing to shine because it offers a great place for people to connect and share their stories. And your MLM business activities, struggles, milestones, etc., can most certainly be part of the conversation.
As a primary MLM lead generation strategy, social media offers a very personal and non-pushy method of branding yourself and letting others know that you are an MLM lead generation and business expert. And when you consider that attraction marketing is gaining more traction than Formula One slick tyres, social media plays into the psychology of attraction marketing perfectly. Not to mention the audience population is enormous. In fact, if all you did was add 20 friends a day on Facebook, you’d end up with only 7,300 out of 450 million users at the end of one year. I’m drooling just thinking about it right now.
Want to be helpful, and get rich at the same time? Start writing. Seriously, I know there are a lot of different tactics in the MLM lead generation toolkit, but this one just rocks and it is by far one of my favorites. It also happens to be very profitable and serves an important dual purpose. It helps you establish much needed authority in your niche and also helps you build a strong back link farm wicked fast assuming you have the right tools and strategies in place.
Here, let me illustrate my point with a question. Can you think of a better way to project authority and knowledge than by showing up everywhere on Google when your audience keys in relevant niche terms? Not a bad way to generate free MLM leads at all. Especially if you’re forced to employ a low-cost MLM lead generation strategy. Your persistent presence in the Google search results will no doubt help elevate your personal brand to leadership status as long as the goods in your article are of high quality and value. And as a result of that, you’ll enjoy a nice following thanks to the natural forces of image perception.
All you have to do is write compelling content based on solid keyword research and always make sure you give them an outlet or a call-to-action that allows them to follow up with you at any time. Do this correctly, and you’ll have in your hands one of the most effective, and profitable MLM lead generation strategies in internet marketing today.
Want a ready-made list? Then list builders is your ticket. But I gotta tell you, this one’s not my favorite strategy as it can be a little tricky to hit the bulls eye at times. However, if you stick with it, you will definitely get leads. And as far as MLM lead generation goes, list builders is still one of the most effective and low-cost options out there.
In essence, all you’re doing is leveraging someone with a targeted list that matches your audience and paying them to send out a solo ad on your behalf. Now, hopefully you already know that in network marketing, your primary target audience is comprised of other network marketers. If that’s news to you, then please, please, please head over to the resource page on my blog (see resource box below) and get yourself acquainted with Mike Dillard’s Magnetic Sponsoring. You’ll thank me later. So, you’re welcomed in advance.
Anyway, the reason list builders rock is because most of the members of the list are prime targets to your MLM business. Unfortunately, they might also be trying to promote the same services, products and opportunities you are trying to promote. So saturation can be somewhat of an issue. However, as I said before, if you get creative and master your copywriting skills, you will find some winning ads you can set loose and still make money with. For the price, this is still a great MLM lead generation strategy, albeit not my favorite.
Now listen, word is that 90% of your marketing will fail. Which means successful marketers make most of their money on 10% of the marketing that does work. MLM lead generation is not so different. You need to experiment a little to see what works best for you based on your personal intellectual skills and strengths.
Just remember, stay focused and keep at it. It’s really not that hard to do when you know how. Just don’t expect results in a day. It will take a few weeks for things to compound and get going. But once it does, get ready for one fantastic ride, my friends. So get to work and stay the course no matter what.
Camilo Machado is a dad, a hubby and an MLM home based business expert. He loves talking marketing, branding and helping people put more cash in their pockets. If you’d like to learn what else he knows about generating MLM leads, head over to his network marketing training blog for more free tips and strategies.
If you liked this post, buy me a beer. (Suggested: $3 a beer or $7.5 for a pitcher)